MemberMarch 15, 2021 at 7:36 pm23Level 1
I get inspired from Shaun White. His brand is about going higher and faster than anyone else. He thrives on competition and the desire to win. Shaun’s brand is founded on the context of what he can do with his body. Fans aren’t interested in long paragraphs describing what he does. They come to see these examples of gravity-defying acts of athleticism which Shaun’s website delivers.
Have a look: